COVID-19: Tips For Small Businesses

Category: Coronavirus

We understand how small or medium scale businesses operate differently from large organisations. Here are a few suggestions to help them survive the times, just in case:

Be obsessive about hygiene

Stop the spread of the virus by following these health and safety tips from the NCDC:

  • No handshakes
  • Frequent handwashing & hand sanitizer usage.  
  • Try not to touch your face, and remind employees to do the same
  • Constantly and regularly disinfect surfaces, including doorknobs, handrails, the POS system, tables and desks.
  • Keep your employees and customers safe by being as proactive as possible about cleanliness.

Establish a remote work option

With plenty of people already working remotely, there are a lot of free tools you can utilize so your team can stay in touch and keep working even if they aren’t in the same place. Implement a remote work policy that covers when you expect your team to be online, how to communicate (email, WhatsApp group chats, etc.) and what deliverables each team member is responsible for completing.

Be Flexible With Your Employees

Schools have closed and businesses in some cities have followed suit. You will need to be flexible with your employees’ time as some may have to leave unexpectedly if something comes up. Understanding is key here.

Keep your customers fully informed

Everyone is facing this crisis together, so be transparent about what your business is going through. Customers can empathize with brands facing a crisis, as long as you communicate with them properly. Describe the steps you’re taking to mitigate risk and give them insight into the steps you’re taking to help your community.

Consider Selling Online

Chinese companies, forced to confront the reality of coronavirus shutdowns provide a blueprint for weathering this storm. As storefronts shuttered their doors and workers stayed home, savvy business owners shifted their sales strategy to avoid heavy losses.

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